The classic geometric motifs of Normal Hand-Woven Wool Purple Area Rug are equally at home in casual, contemporary, and traditional settings. The manufacturer uses pure wool to best recreate the original texture and soft colorations of antique Normal prized by collectors. The Normal weave is native to India, and every step in the manufacturer production process faithfully follows the traditions of local artisans. The results are natural, and with wonderful nuances in pattern and tone.